Dean St. Blend Campaign

One of the Campaigns at Joe & The Juice I'm most proud of (so far!) is the Melrose Bean Launch Campaign. This is part of Joe's special line of capsule coffee inspired by their most original locations. This time we brought the vibes of the Hollywood capital, more specifically from Melrose Avenue in LA.

Together with an excellent 3D artist and animator, a talented storyboard designer and myself we created this ad and developed every associated asset.